From lab chemistry to global surface protection
Revivify Coatings of America was built alongside its applicator network — not in spite of it. Every product, every warranty, every training curriculum was shaped by what installers told us their customers needed.
Key moments in the Revivify story
- 20102010
Self-healing chemistry is developed in the lab — both hand-applied and spray-on Revivify applications.
- 20142014
Revivify goes to market on a global level.
- 20192019
Revivify launches in America with Mel Craig.
- 20212021
Revivify goes to SEMA.
- 20222022
Revivify wins Product of the Year at SEMA.
- 20232023
Revivify chemists come to America.
- 20242024
Revivify launches CarbonX — the first-ever carbon-based coating.
- 20252025
Revivify launches the new G-Pro line of maintenance products.
- 20262026
Revivify launches its new website and website links for all applicators.
What has Revivify achieved since launching in America?
Since 2019, Revivify America has built a nationwide network of certified applicators protecting vehicles, aircraft, marine vessels, and industrial assets with protective self-healing technology.
Explore Our ResultsWho leads Revivify America?
Mel Craig is President of Revivify Coatings of America and a 48-year veteran of the car care and automotive appearance industry. He is a global trainer in paint correction and paint protection, and he brought Revivify to the United States in 2019 after the coating had already been on the market internationally since 2014.
Under his lead Revivify went to SEMA in 2021, won Product of the Year at SEMA in 2022, brought its chemists to America in 2023, and launched CarbonX, the first carbon-based self-healing coating, in 2024. Mel still trains applicators personally at the Revivify Training Center and writes the technical articles on this site.
Revivify is led by Mel Craig, President of Revivify America, alongside a team of chemists, applicator advisors, and field installers. The product is shaped by what the people applying it tell us works — not by what marketing wants to sell.
Be part of the next chapter
Apply to the Revivify applicator network — or find a certified installer for your vehicle.